Why Your Prestashop Store Needs a 3D Configurator ?

E-commerce in France is set to exceed €200 billion by 2025. Shoppers now seek immersive experiences—visualizing, customizing, and interacting with products in real time. Adding a 3D configurator to your Prestashop store meets these expectations, transforming your site into a dynamic, engaging experience that sets your brand apart.

What Is a 3D Configurator for Prestashop?

A 3D configurator allows users to visualize and interact with a product in 3D. They can zoom in, rotate the object, change its colors, materials, or components, and instantly see the result. This tool is increasingly used in online stores to personalize high-value products.

In the context of Prestashop, a 3D configurator is connected to your back office, meaning that customizations can affect pricing, product variations, and orders. It simplifies the process of selling customizable products directly through your e-commerce platform.

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WanadevDigital has developed 3D configurators for brands like La French Mousse and Picrate, offering customizable beer and wine bottles.

‍Discover the full case study on the WanadevDigital website.

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Why Use a 3D Configurator in Prestashop?

Modern users want to understand what they’re buying and visualize how they’ll use the product. While this is easy to do in a physical store, a basic photo on an e-commerce site doesn’t offer the same immersive experience.

With La French Mousse and Picrate, customers can add custom text and visuals to bottle labels directly on the site. They see real-time changes on a 3D model and can rotate and inspect it from every angle.

The 3D configurator integrates seamlessly into the browsing experience and enhances the visual appeal of the site. These small details make a big impact on a customer’s buying decision—especially when they’ve had fun creating a product that truly reflects their personality.

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How Much Does a 3D Configurator for Prestashop Cost?

Pricing depends on several factors:

Number of configurable products
Level of customization (colors, textures, components, dynamic options)
Business model: subscription-based or custom development
Availability of existing 3D models

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With Naker, pricing starts at €250/month, giving SMEs access to a powerful solution without any custom development. For more complex or industry-specific needs, we also offer tailored solutions.

👉 Need a custom quote? Let’s talk.

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Is It Hard to Integrate a 3D Configurator in Prestashop?

With Naker, no development skills are needed to add a 3D configurator to your Prestashop site. Our team will support you in the setup process—you’ll just choose product variants like colors and materials.

One person is all it takes to generate every visual of your products, with zero technical expertise.
In short: You focus on your product and your customers, we handle the tech.

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See how Venum, a combat sports gear brand, uses Naker on their website.

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Why Add a 3D Configurator to Your Prestashop Store?

Here are some key benefits of integrating a visual configurator:

Save time by letting customers configure their own products—no more quote creation.
Increase conversions through immersive shopping. When customers know what they’re buying, their confidence (and likelihood to buy) increases.
Boost brand image with modern, personalized product displays. Customers will remember the experience and feel more connected to your brand.

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How to Integrate a 3D Configurator into Prestashop

Step 1: Define your needs
Which product do you want to make configurable? What parts are customizable—colors, materials, text, logo, components?

Step 2: Provide or create a 3D model
If you already have 3D models, we’ll integrate them. If not, we’ll help you create or convert them to the right format.

Step 3: Connect the configurator to Prestashop
Here’s where our expertise shines. We integrate the tool into your website, set up product interactions, and ensure full compatibility with your shopping cart (dynamic pricing, variants, etc.).

Step 4: Launch and follow-up
Once live, we remain available to adjust the configurator based on customer feedback or product updates.

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In Summary

A Prestashop 3D configurator is a strategic tool to modernize your website, capture attention, and increase your product’s perceived value.

Whether you’re a startup or an established SME, now’s the time to explore this opportunity. The tech is mature, the user demand is growing, and your competitors may already be considering it.

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👉 Ready to take the next step?

Our team will help you build the perfect solution—whether you’re selling sports equipment, bathroom furniture, custom wine and beer bottles, or fashion.

Let’s turn your products into immersive 3D experiences.

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